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5 affordable Benefit Roller Lash dupes in 2023

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Benefit’s Roller Lash Mascara is a great product which many people adore.

It’s one of those high end mascaras that people don’t mind paying out for because it is just that good.

Roller Lash is a great mascara choice if you have fine or short lashes, or just really straight lashes that it’s hard to get a curl out of.

You can use this mascara without a lash curler to get uplifted lashes with just a few upward sweeps of the brush.

It’s also longlasting once applied, doesn’t clump or flake off yet is easy to remove in the evening.

The major issue you might have with Roller Lash, however, is the retail price.

Benefit Roller Lash Mascara retails for $28 USD (or £24.50 / €29.50) for the regular size tube.

While this is still less expensive than a Chanel mascara for example, this is still a high-end mascara with a price point to match.

roller lash

Image: Benefit Cosmetics

Understandably, you might begrudge paying so much for a mascara.

And at the end of the day, considering you’re not supposed to keep a mascara for longer than about three months, paying full price for Roller Lash is quite an outlay of cash.

The other downside to Benefit Cosmetics is that they are not cruelty free.

Fortunately, you can pick up a great Benefit Roller Lash dupe for a fraction of the price of the real thing.

There are also several cruelty free options in the Benefit Roller Lash dupe list below.

The Benefit Roller Lash dupe list

Scroll down to see the best Benefit Roller Lash dupes and let your bank account thank you later.

benefit roller lash

Image: Benefit Cosmetics

What does Benefit Roller Lash do?

Roller Lash has what Benefit calls a Hook ‘n’ Roll brush which lifts, separates and curls each individual eyelash.

The brush has tiny little hooks on it, and a slight curve, so it grabs each lash as you roll it upwards through your lashes.

The formula then sets quickly to hold the curl in place.

Roller Lash is really good if you find that lash curlers don’t work for you or other mascaras just can’t hold a curl in place.

benefit roller lash dupe mascara on lashes

The best Benefit Roller Lash dupes

Below is every good Benefit Roller Lash dupe which you can find in the drugstore and online.

These Roller Lash dupes are all much more affordable and most of them are from brands that don’t test on animals.

Elf Lash ‘N Roll Curling Mascara

This is an incredible dupe for Benefit Roller Lash.

It went viral on TikTok after its recent release because it gives you pretty much identical results to Roller Lash.

elf roller lash dupe

Image: Elf Cosmetics

There are lots of videos on social media dedicated to showing the one mascara on the left eye and the other on the right eye, and asking viewers to guess which is Elf and which is Benefit.

This Roller Lash dupe gives you smudge-proof lashes and the brush lifts, separates and creates a curl just like Benefit.

Elf make really great dupes and their newest mascara is clearly intended to resemble Benefit’s mascara.

The packaging, brush and even the name are so similar to Roller Lash.

The main difference is the affordable price of the Elf dupe.

Elf Cosmetics is also a cruelty free brand and all of their beauty products are suitable for vegans.

Elf Lash ‘N Roll Curling Mascara is available here

Maybelline Lash Sensational Lash Multiplying Mascara

This is a really good drugstore dupe if you’re looking for a more affordable alternative to Benefit’s Roller Lash.

The brush on the Maybelline version is very similar to Benefit’s and it grabs each lash to separate and lengthen it.

maybelline dupe for roller lash mascara

Image: Maybelline

It holds your curl in place and will stay smudge-free for the entire day.

Many people use this Maybelline mascara as their everyday mascara and actually say they prefer this Benefit Roller Lash dupe to the real thing.

Maybelline’s Lash Sensational mascara is much cheaper than Benefit and is easy to find in any drugstore.

Unfortunately Maybelline is not a cruelty free brand but there are different products to choose from in this Benefit Roller Lash dupe list that are.

Maybelline Lash Sensational Mascara is available here

Essence Lash Princess False Lash Effect Mascara

Although this mascara claims to give you the look of false lashes, it’s actually a really good Benefit Roller Lash dupe.

Not just that; many people also say it’s pretty much the best drugstore mascara you can find.

benefit roller lash dupe from essence

Image: Essence

The reason it’s a good dupe of Roller Lash is because the wand separates each lash without clumping.

It will also lift lashes as it separates them to create a curl that then stays in place without smudging or flaking.

You’ll often see a customer review of this mascara which says they used to use Benefit Roller Lash and now only use this Essence mascara.

The big difference between the Essence Mascara and Benefit Roller Lash is the price.

Even for a drugstore mascara Essence is extremely affordable.

Essence Lash Princess False Lash Effect Mascara is available here

CoverGirl Lash Blast Full Lash Bloom Mascara

CoverGirl make some amazing mascaras and this one is no exception.

The brand has come out with lots of mascaras over the years and a lot of people use different variations of their Lash Blast and Clump Crusher mascaras.

dupe for benefit roller lash from covergirl

Image: CoverGirl

This particular CoverGirl mascara gets amazing reviews from users who often call this a Benefit Roller Lash dupe.

Just one coat of this mascara will lift, separate and lengthen your lashes while curling them without the use of an eyelash curler.

Once you’ve applied the CoverGirl mascara, the finished result is very similar to Benefit Roller Lash.

This is the best mascara to try from this Roller Lash dupe list if you love waterproof mascaras or suffer from watery eyes, and want to find a cheaper waterproof version of Roller Lash.

This Roller Lash mascara dupe is also good for sensitive eyes and won’t irritate your eyes if you wear contact lenses either.

The price tag is also extremely affordable.

CoverGirl Lash Blast Full Lash Bloom Mascara is available here

Makeup Revolution 5D Whip Lift Mascara

This vegan and cruelty free mascara from Revolution is a great alternative if you love the lift, curl and separation you get from Benefit’s Roller Lash.

Using what it calls its ‘vortex brush’ Revolution’s mascara actually lifts the lashes to the sky without any need for a curler.

makeup revolution roller lash dupe

Image: Revolution

The formula then sets the lift in place all day and won’t droop, drop or flake off.

The brush ensures it won’t stick your lashes together as it grabs on to them and separates them just like Roller Lash.

Dubbed a ‘lash lift in a bottle’ you get insanely lifted lashes that look like you used a curler, even if you skip that extra step.

There are slight differences between the claims of Roller Lash and this Revolution mascara but they are essentially doing the same thing.

The price point is incredible as it is so cheap when compared to the price of a Benefit mascara.

Makeup Revolution 5D Whip Lift Mascara is available here

Benefit’s Roller Lash is one of those high-end products that is worth the money if you don’t mind spending it on a mascara.

However, since all mascaras generally have a three month shelf life it’s not the most economical choice.

In today’s world we are all looking to save some cash as the cost of living only increases, and our beauty budgets become smaller as a result.

A Benefit Roller Lash dupe from any of these top picks will give you lifted, curled and separated lashes for a lot less money.

More makeup dupes:

Becca Backlight Primer dupes

Charlotte Tilbury bronzer dupe

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Melissa Jane Lee

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